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All checks

Every check, in plain English

TideStat runs these checks on every site you add, on a schedule, with nothing to install. Problems go into one Fix list, worst first, with a rough time to fix each. Here is what each check looks at.

The Fix list: every problem across client sites, worst first, with what each affects and a time estimate

Is the site up?

The basics clients notice first. These run on every plan.

Uptime

TideStat visits each site on a schedule, from every hour on Free to every minute on Agency 100. If it doesn't answer, it checks once more to rule out a blip, then alerts you, and tells you again when it's back.

Every plan

Certificate & domain

The padlock certificate and the domain name both have an end date. You're warned a month ahead, so neither runs out by surprise.

Every plan

Blacklists

A daily look at Google's list of unsafe sites and the Spamhaus domain blocklist. Being on either can block visitors and email.

Every plan

Status pages

A public page for each site showing 90 days of uptime and any incidents, ready to share with customers. In your branding on white-label plans.

Paid plans

Can people find it?

Whether Google, Bing and AI assistants can read the site and send people to it.

Structured data

The hidden details search engines read, such as a business's name, address and opening hours. TideStat checks they're present and readable.

Every plan

Redirects

Old addresses that bounce through too many steps, or round in a loop, slow visitors down and confuse search engines. Each chain is listed with where it ends.

Every plan

AI-crawler readiness

Whether AI search tools are allowed to read the site and can make sense of it. Scored separately so it never muddles the search score.

Every plan

Search Console, Bing & Clarity

Connect Google Search Console and Bing Webmaster Tools to see clicks, searches and indexing next to the fixes. Microsoft Clarity adds where visitors get stuck: rage clicks and dead clicks. Fixed pages are sent to Bing to recrawl through IndexNow.

Paid plans

Keyword positions

Where each site ranks for the searches you choose: 50 searches per business on Business, 200 on Agency 10, up to 1,000 on Agency 100. Checked every week, or every day on Agency 25 and Agency 100 (a keyword checked daily counts twice towards the allowance).

Paid plans

AI visibility

TideStat asks an AI assistant with live web search the questions your client's customers might ask, and records whether the business is mentioned. 3 credits per question per run.

Agency 25 and 100

Is it pleasant to use?

Speed, accessibility and anything that suddenly looks different.

Speed

Two views: a Lighthouse test in a controlled browser, and real-visitor speed from Chrome (how fast the page appears, reacts and stays still). Weekly on Free, Business and Agency 10, daily from Agency 25.

Every plan

Accessibility

Checks against the WCAG guidelines: missing labels, low contrast, images without descriptions and pages a screen reader can't follow.

Every plan

Screenshots

A screenshot of each site compared with a reference you choose, so a layout broken by an update gets noticed.

Paid plans

Is it safe and trustworthy?

The quieter problems that cost clients email, trust or a fine.

Email & DNS

SPF, DMARC and DKIM checked daily, so mail reaches the inbox and can't easily be faked. You're alerted when name servers, mail servers or SPF change, and each problem comes with the exact record to fix it.

Paid plans

Cookie scan

A weekly visit as a first-time visitor sees the site, flagging tracking cookies and pixels (Google, Meta, TikTok and others) that fire before anyone agrees, and trackers with no cookie banner at all.

Paid plans

Server & software

Software past its end of life, secret files left public (.env, .git, config backups), open folder listings, old encryption and missing security headers. WordPress sites can add a read-only plugin for updates waiting and risky settings.

Paid plans

What to do about it

Finding problems is the easy part. TideStat also tells you which to fix first and how.

The Fix list

Every problem from every check on every site, in one list, worst first: what's wrong, why it matters, what it affects and roughly how long it takes. Mark it fixed and TideStat checks again; if it comes back, it's flagged. More about the Fix list.

Every plan

Written fixes

Choose “Write the fix” and TideStat reads the live page and writes the steps for the site's platform (WordPress, Shopify or custom-built), with code or text ready to paste. Anything it can't check is left as a [placeholder]. 2 credits, only when a usable fix is delivered.

Paid plans

Alerts

Email, Slack, Microsoft Teams or a webhook when a site goes down, a certificate is close to its end date or something important changes. Each team member chooses their own alert emails.

Paid plans

Unusual changes

An hourly look for sharp changes in uptime, speed or search scores compared with the site's usual pattern, so a slow slide gets noticed early.

Agency 25 and 100

90-day growth plans

With Search Growth, a plan built from the site's own Search Console figures, whose tasks TideStat checks every day. How growth plans work.

Search Growth add-on

Ask your site

Ask a question in plain words, such as “why did the speed score drop?”, and get an answer drawn from the site's own results. 1 credit an answer.

Agency 25 and 100

Showing your work

Proof of the work, in front of the client, in your name. More about reports.

Monthly reports

A PDF for each site, or one for the whole account: how the site did, what changed, what was fixed and what's next. A full report, a one-pager, a technical report or a comparison. PDFs never use credits; an optional AI summary uses 20.

Paid plans

White-label

Reports and status pages with your logo, colours and footer, and no TideStat branding.

Agency 25 and 100 · add-on on Agency 10

Client logins

Invite a client to see only their own sites and the sections you choose, read-only. Client logins don't use one of your team seats.

Agency plans

API

Read-only access to sites, uptime, scores, the Fix list, keyword positions and alerts for your own dashboards. Read the API documentation.

Agency 25 and 100

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Monitor, fix and report on every site you manage.

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